This month, we look at how software teams can evolve into human orchestrators who direct AI agents, explore the latest advances in agentic capabilities with Claude Sonnet 4.5, and share practical guidance for avoiding common AI pitfalls in UX.
Welcome to this month’s edition of Dura Digital’s newsletter. This month, we look at how software teams can evolve into human orchestrators who direct AI agents, explore the latest advances in agentic capabilities with Claude Sonnet 4.5, and share practical guidance for avoiding common AI pitfalls in UX. You will also find a roundup of the top AI visibility tools that help brands appear in AI answers across ChatGPT, Gemini, Perplexity, and Google AI Overviews.
Building the future: Reimagining software engineering
Software engineering is shifting toward developers acting as human orchestrators who direct AI agents to handle routine coding, testing, and documentation. This frees teams to focus on architecture, creativity, and quality while accelerating delivery and product evolution. Success requires new skills, clear review gates, and a culture that protects focus and flow.
Anthropic’s Claude Sonnet 4.5 upgrades agentic behavior with longer autonomous runs, stronger context tracking, and smarter tool use. It adds parallel tool calls, state management across sessions, and a beta memory tool, plus clearer handling of context limits and checkpoints in Claude Code.
AI can undermine UX when it replaces independent thinking. It can waste time, blur critical details, isolate ideation, invite unverified output, flatten style, and fuel resistance to change. Pairing each risk with a clear practice helps teams use AI wisely while protecting craft and outcomes.
AI-driven search is reshaping discovery, so brands need visibility beyond traditional SEO. AI visibility platforms track mentions, citations, and sentiment across ChatGPT, Gemini, Perplexity, and Google AI Overviews, then turn insights into content and technical fixes.
